Since 1953, our story has been defined by one promise, treating every customer like family. We know jewelry is an expression of love and legacy. Whether designing a custom engagement ring or repairing a family heirloom, we handle every piece with reverence and precision.
From 1953 to Today: A Family Tradition
Our story began in 1953 with founder Elmer G. Landis coming to Boyertown to work for R. C. Coxon. Elmer opened a second store in Pennsburg, PA. In 1995, Cristine, Elmer's daughter, and husband Mark Matlack bought both stores and moved both to our current Gilbertsville address on East Philadelphia Ave. In 2002, their son Matthew and wife Kimberly Matlack joined the family business. Today, we honor Elmer’s family-first values while utilizing GIA-trained expertise and modern laser repair technology.
Our Services
At E.G. Landis Jewelers, our relationship with you doesn't end at the register, that is just where it begins. We are a full-service jeweler, meaning most of your precious pieces never leave our care.